Is the main objective to relate or to sell?

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And that’s why it’s so important to have your own website. It creates visibility. Credibility. It puts you on the map. It makes you visible to consumers. And france mobile database way, people who don’t know your business get to know it – something that doesn’t happen if you just stay on the Facebook platform.

With several communication and relationship points between sellers and buyers (live chat, WhatsApp, Messenger, etc.), the question remains: what's the point if, in the end, there is no effective transaction? A large part of online purchases are made on impulse, quickly, without distractions. Decision-making cannot be hindered, otherwise you lose a sale.

Free, until when?
Even though it’s free (until when?), a Facebook Shops page will never be entirely yours. Let’s just say that it will always be “rented”. That doesn’t provide much security, do you think? If for some reason Facebook wants to deactivate your online store at some point, they have the prerogative – in other words, you won’t be able to do anything about it. In short, your Facebook Shops store will probably never really be yours. As they say, you should never build a castle on borrowed land…