Luxury fashion brands such as Gucci, Rolex and IWC have embedded AR watch try-on technology to digitize the shopping experience. Some 3C brands such as Xiaomi have also launched virtual try-on of Redmi watches. gy, the watch can be accurately worn on the user's wrist and supports rotation to view product details and wearing effects in all directions. This innovative AR shopping is comparable to offline shopping and has greatly promoted consumer participation and sales conversion.
Try on AR contact lenses
The rampant epidemic in 2020 dealt a heavy blow to the beauty industry, with finland phone number lead revenues declining in all markets. But some brands quickly invested in digital transformation to resist the negative impact and even improve e-commerce sales. TTDEYE, the largest colored contact lens (CCL) e-commerce company in the United States, also launched a CCL AR try-on experience. It not only uses Spark AR to post virtual try-on ads on Facebook, but also embeds the AR experience into its website, where consumers can try on more products and buy them directly online.
With AR technology, consumers can easily try on their favorite contact lenses online and can try them on in real time to see the color, size, etc. They can also try on various styles virtually without removing makeup, which speeds up their purchase decisions and shortens the sales cycle. Some top beauty brands such as L'Oreal, Estee Lauder, MAC Cosmetics, Black Opal, Charlotte Tilbury, etc. use AR technology to let consumers virtually try on different shades of lipstick or eye shadow.
Through real-time wrist tracking technolo
-
- Posts: 609
- Joined: Sun Dec 15, 2024 5:59 am