Timo Bell and Niclas Bell: Increasing your target audience through text spinning

[kumartk]

This presentation was about how to create as many texts as possible for different place names in the local SEO area that are so different from each other that they are not classified as duplicate content by Google.

The goal was to establish a high-visibility healthcare website in the Dortmund area and surrounding areas, as well as in numerous neighboring towns. The goal was also to create online options for potential branches. The initial algeria phone number data step was an analysis of the entire German region, which also identified various competitors in order to outrank them on Google.

Building a strategy for local SEO & various cities

In order to provide content to as many different city landing pages (Dortmund, Bochum, etc.) as possible, a single text was written for each topic (homepage/subpage), which could then be quickly and uniquely adapted to other cities. To achieve this, the text had to be structured in such a way that it could be completely uniquely modified. Specifically, this meant that the text structure had to be designed so that the entire context of the page could be quickly and easily altered by changing certain passages or words. The text spinning method was used for this.

Text spinning procedure:

Manipulation of texts through the use of synonyms
Change in sentence structure in the individual sections
Variable handling of bullet points
Variation of text and paragraph lengths
How text spinning works:

With text spinning, a syntax is initially defined, according to which certain words are replaced using placeholders. This syntax is also called spintax and must be developed using special software. Texts are then imported via this software and subsequently modified contextually using the procedure described above until their content is completely different from the source text. The following image shows an example of the structure of such a syntax.